What is Search Engine Optimization? How do you use it for a competitive edge? If search engine optimization (SEO) is not part of your content marketing strategy, why not? When your content is optimized correctly, it will appear in the rankings when potential customers search for your products and services online. If it’s not optimized, […]
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Are you ready to have fun this summer? Summer is here, and that means more fun in the sun with friends and family members… unless you get stuck working long hours in front of your computer. Now is the time to create your content strategy and PR prep for the months ahead so you can […]
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Take full advantage of every event this year… without spending a fortune Many tradeshows have been cancelled or gone virtual this year, and this may be a huge disappointment for you. After all, these events are where you make personal connections, conduct tradeshow PR (public relations), find new customers and develop leads for years to […]
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Are you missing content opportunities right now? Hello. It’s already May, and spring has sprung! What about your business? If you are working long hours and still haven’t seen an uptick in sales this year, have you looked at all of the content opportunities available? Basically, you’ve probably been creating articles, emails, social media posts, […]
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The path to happiness begins with your pen! If you are worried about your small business and feeling depressed and anxious, you are not alone. The past year has been difficult for everyone, but know that there are there are many positive things to look forward to in the future. After all, it is spring, […]
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Do your communications, content and media make a good impression? As the days get longer and the temperatures rise, your customers are ready to do some spring cleaning and use your services. But, what about your small business? Could you use some spring cleaning, too? It’s important to wash your windows, vacuum the floors and […]
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