With the competition in today’s business environment, it’s essential to get your priorities straight. And one of your key objectives is probably to increase sales:so how do you get an edge over others in your industry? The key is to focus on customer...
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Free, Do-It-Yourself Publicity Help
It’s early in the morning, and so far, it’s been a crazy week. I’ve received many calls from new entrepreneurs looking for PR help so I decided to make a list of some free resources. I don’t usually send you to my other blog from here, but...
Stop the Madness and Take a Moment
With all of the negative, economic news, you may be working extensive hours and spending a lot of time worrying about bills, new sales and what the future entails for your family and business. It can be overwhelming. I know that I started to feel this way last week...
Review These 2 Things to Help Boost Sales
I’ve been swamped with work this week and just remembered an important “New Year’s” tip to share with you. Have you checked these two things recently? If not, you may be missing out on new customers and media interviews. 1. Is there old copy...
It’s a New Year – Now What?
As you get ready for work and sip your morning coffee, are you preparing to go “back to the old grind” just to pay your bills? If so, it’s time for a change. After all, it can be miserable to live from paycheck to paycheck and watch every penny (I...
Happy Holidays!
This will be my last blog here in 2008 as I’ll be taking a much-needed break for the holidays. But be sure to check back in the New Year to see my brand new blog look, newsletter, book, website, and more to help you boost sales, awareness and...
Holiday Cards-An Opportunity to Make Contact
As the holidays approach, you are probably swamped with year-end work activities and preparing for your own personal celebrations at home. The last thing on your mind may be the thought of purchasing business holidays cards, writing messages and addresses, licking...
What’s Your Work Ethic?
Over the weekend, I was walking along the beach early in the morning and noticed several people standing around with brooms. They were all wearing bright orange vests and seemed like they were fulfilling a community-service obligation. As I passed the group, I heard...
A Simple Thank You Goes a Long Way
Now that we’ve all had some time to get back into work mode after the Thanksgiving holiday, I thought I’d provide a simple reminder… As an entrepreneur, it’s important to regularly develop relationships with the media (on top of everything...