Start Using SEO Copy to Your Advantage Content Strategy and You In today’s competitive, business world, content is a large part of marketing and gaining new customers. But if you are busy like most entrepreneurs you may fall into one of the following categories… Do...
PR and Content Strategy Insights
What are You Doing with Your Content?
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3 Steps to Give Clients Exactly What They Want
Are you doing what it takes to grow your business? If you are a small business owner, you know how difficult it can be to compete. You not only have competition on a local level, but you may be struggling to win new clients from large, national corporations as well....
Why Are Customers Leaving Your Site?
Are you Guilty of These 3 Website Sins? You’ve spent hours creating your website, marketing your products and services and writing content. That means you website traffic should grow, and the sales should be coming in… but they’re not. Why not? Well, you may be...
Are you Providing Customers with Solutions?
Think about their needs when it comes to SEO content strategy and public relations Recently, I was interviewed on “Black Hollywood Live’s Phenomenal Women” program. It was a lot of fun, and one of the key issues that came up is providing solutions to customers. With...
The Top 3 Things NEVER to Say to a Reporter
Are you guilty of blurting out these mistakes? If you are a new entrepreneur, you may be looking forward to an upcoming interview with a local or national reporter. You’ve reviewed your notes and talking points and feel prepared. But just as a reminder don’t forget...
How to Build Buzz with Small Business Public Relations and Content Strategy
Boost sales and online awareness fast and cost-effectively. Recently, I was fortunate enough to be interviewed on “Black Hollywood Live’s Phenomenal Women.” I had a great time during the interview, and the host and I discussed “How to Build Buzz.” With this in mind, I...
3 Tips to Write Valuable Content… Fast!
Give Your Audience Content They Will Want to Share With Others If you want to stay current and provide valuable information to a hungry audience, you need to write a lot of good content. This can be difficult… especially when you have other, core responsibilities as...
How to Improve Your Content for the Search Engines… Fast
3 No-Cost Ways to Get Noticed Online Improve your content to boost online awareness. As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. And, of course, there are hundreds of services out there ready to help...
Speed = Sales and Success in PR and Marketing
How Fast Does Your Team Respond? How many of you are waiting for a response from a new client, partner, publicist, or someone else? In today’s busy, business world, it’s probably quite a few of you. Although we now have speedy tools like e-mail, social media, texting,...