Keep it simple and succeed! It’s the New Year. We all have high hopes for the year ahead and visions of success filling our heads. But how do you actually make those visions a reality? Instead of creating resolutions, it’s time to focus on exactly what you want to...
PR and Content Strategy Insights
It’s the New Year. What are you doing now to be successful later?
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3 Gifts Business Owners Should Give Themselves This Holiday Season
And the best part is… they’re free! If you are like most entrepreneurs, the last, few months have been crazy. You’ve been working long hours to take care of holiday sales and year-end business. You definitely deserve to give yourself a gift, or several, so here are… 3...
Time to Plan for Success!
Reflect on the Year and Plan for Future Success Since December is here, it’s time to reflect on the past year. Most of us will be busy with holiday celebrations this month, but it’s important to take a few minutes to review your activities from the past year. This...
Thanksgiving is Important for Entrepreneurs… Why?
Say “Thanks” All Year Long It’s Thanksgiving, and you are probably looking forward to spending time with family and friends… or just getting some much-needed rest. But for entrepreneurs, Thanksgiving is something much more important. It’s a time to be...
3 Tips to a Better, Video Interview
Are you ready for that big, publicity opportunity? The phone rings, and a well-known producer at one of your targeted media-venues wants to interview you via video in 30 minutes. That’s fantastic! But wait…are you ready? If so, this could be a great, publicity...
Are You Ready for the Holidays or Just Overwhelmed?
Time to Get your Content Strategy and Priorities in Place! It’s already mid-November and time to prepare for the holidays. And while things get super busy over the next, few weeks, here are a few things to keep in mind… Remember to celebrate! With all of the...
Is Your Social Media Working?
Or are you just posting and wasting time? Recently, Copyblogger killed its Facebook page, and Bob Bly wrote this interesting article in Target Marketing, “B-to-B Insights: Return to Sender”. It’s something to think about. Are you just posting on social media because...
Is Your Content a Treat?
BtoB Content Strategy That Makes Your Customers Want More Happy Halloween! Soon, the streets will be filled with witches, goblins, zombies, and ghouls screaming “Trick or Treat!” It’s a fun statement, but it can also refer to your content. For instance, when was the...
3 Tricks to Provide Valuable Content Fast
(That will be a treat for customers!) You know you need to provide valuable content to your customers on a regular basis, but as a small business owner, you’re busy. You give a big sigh just thinking about all of the time it will take to write a new blog, article or...